Contractor Website Design
Most contractor websites are brochures with a phone number buried in the header. We build sites that load fast on a phone in a driveway, make calling obvious, capture the people who won't call, and are structured so search engines and AI answer engines can read exactly what you do and where you do it.
What You Get
- Mobile-first build — most of your traffic is on a phone, often outdoors, often in a hurry
- Click-to-call and short forms placed where people actually convert, not just in the footer
- Real service pages and service-area pages, each written distinctly rather than duplicated
- Speed work: image optimization, code splitting, and Core Web Vitals that pass on mobile
- Schema markup (LocalBusiness, Service, FAQ) so search and AI engines can parse the site
- Call tracking and conversion tracking wired in before launch, not bolted on later
- CRM integration so every form fill lands in your pipeline instead of an inbox
- Content you own on a stack you control — no proprietary builder holding your site hostage
How It Works
Audit and plan
We review what you have now — traffic, rankings, conversion paths, and what's technically broken — then map the pages the site actually needs based on the searches your customers run.
Design
Layouts built around the two things that matter: making the call obvious, and answering the question that's stopping someone from making it. Your brand, applied properly, without decoration that slows the page down.
Build and wire
Development, schema, speed optimization, then call tracking, conversion events, and CRM integration connected and tested before anything goes live.
Launch and verify
Redirects mapped so you don't lose existing rankings, sitemap submitted, and every conversion path tested end to end on a real phone before we call it done.
Who It's For
- Contractors whose current site was built years ago and has never produced a lead
- Shops on a template platform that's slow, uneditable, or locked behind a monthly rental
- Businesses that rank reasonably well but convert almost none of the traffic they get
- Owners who can't tell which calls came from the website because nothing is tracked
- Anyone rebuilding and who wants search, tracking, and CRM handled in the same build
This is one piece of the AI Revenue Engine
The 90-day AI Revenue Engine combines this service with everything else on the menu — Fractional CMO/CTO leadership, custom builds, paid ads, organic, website, CRM, appointment setting, and reviews — into one system, owned by one accountable team.
Built for home-service shops doing $1–10M
Plumbing, HVAC, water, and the trades — the marketing function, fully managed
Getting started
Three steps from first call to leads routing in. Built for owners who'd rather move than deliberate.
Get a Free Strategy Plan
Tell us about your business. We'll show you exactly where you're losing leads — and how to fix it. No pressure, no obligation.